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Abstract
This study starts from the observation that there are relatively few controversial issues in corporate social responsibility
(CSR). Given its strong normative background, CSR is rather an atypical discipline, especially in comparison with moral philosophy
or applied ethics. Exploring the mainstream CSR agenda, this situation was echoed by widespread consensus on what was considered
to be “good practice”: reducing pollution, shutting down sweatshops, discouraging tax evasion, and so on. However, interpretation
of these issues through the lens of moral pluralism unveils latent controversies. The moral appraisal of good practices within
CSR depends on key moral concepts (such as harm, responsibility, intention, and consequences), which have various—and often
incompatible—interpretations. In a nutshell, this article argues that from a moral pluralist standpoint, all CSR topics are
potentially controversial.
- Content Type Journal Article
- Pages 1-11
- DOI 10.1007/s10551-012-1491-3
- Authors
- Marian Eabrasu, Department of Finance, Economics & Law, Groupe ESC Troyes en Champagne, 217, Avenue Pierre Brosolette, BP 710, 10002 Troyes Cedex, France
- Journal Journal of Business Ethics
- Online ISSN 1573-0697
- Print ISSN 0167-4544